How to qualify a new residential project
A new building in Delhi is an opportunity for a dozen trades at once, and a waste of a morning for eleven of them if the timing is wrong. Before we send anyone to a prospect's site, we run the same five checks. They work just as well for a supplier.
1. Location
Start with distance. Delivery cost, response time and your reps' routes all depend on it. Draw a radius around your plant, yard or showroom and ignore everything outside it. Then look at how precisely the site is placed. A pin at street level is worth a visit; a pin at area level is worth a phone call first.
2. Size
Plot area is the quickest proxy for volume. Many Delhi rebuilds are stilt-plus-four residential buildings on mid-sized plots; larger plots usually mean more floors, more units and bigger orders. Set a minimum plot size that makes a visit worthwhile for your product, and stick to it.
3. Building use
Residential, commercial and mixed-use buildings buy differently. A lift company, a tile showroom and an HVAC contractor each care about a different mix. Filter by use before you filter by anything else.
4. People
Find out who is behind the project. The architect shapes what is specified. The structural engineer sets grades and quantities. Both work across many sites, so one good relationship pays off again and again. If you recognise the name, you already know how to approach them.
5. Timing
Compare the project's age with your buying window. Bulk materials and equipment sell in the first weeks. Fittings and finishes sell many months later, but are often specified early. The buying calendar guide sets this out stage by stage.
Supercrete Intelligence shows location with a precision level, plot area, building use, the professionals involved and project age for every site, so a team can qualify a list in minutes instead of driving around to find out.
What you will not know yet
Early on, nobody can tell you the exact start date, the private contractor or the budget. Location can also be uncertain, because Delhi addresses are often hard to place. Supercrete labels each pin as exact, street, locality, PIN or area level, so nobody drives to the wrong place on a guess.
The checklist
- Inside my radius?
- Plot above my minimum?
- Right building use?
- Architect or engineer I know, or one worth knowing?
- Project age inside my window?
Five yeses and it goes on the list.
Questions
What plot size is worth a visit?
It depends on what you sell. A ready-mix supplier might set 250 m²; a kitchen showroom might go lower and filter on locality instead. Start with your last ten good orders and look at the plots.
How do I find out who the contractor is?
For private plots that is often unknown early. The key stakeholders, such as the architect and structural engineer, are visible, and they usually know.